Centurion Search Group Case Study

Challenge: To launch Centurion Search Group as “NOT your typical executive search firm.”

Solution: For launch, Boxer Communications implemented a host of marketing tactics, from a corporate identity package (logo, stationery, etc…) to a new CMS-based website coupled with smart and inviting sales collateral. The brand needed to evoke a feeling of strength, high-energy, fair and fearless. The look and feel we developed for Centurion utilized earth tones, sans serif fonts, with a first person tone to clearly transmit Centurion’s CEO – Randall M. Miller’s -- passion, energy and no-nonsense, problem-solving personality.

Results: Centurion Search Group successfully launched in February 2011. This executive recruitment firm is a well-positioned and well-supported brand, ready to achieve their objectives and future success.

A brand cannot achieve leadership status - or achieve its objectives - if it is not implemented correctly. Let Boxer Communications help launch your brand. Contact us today.

Working with Boxer Communications was exactly what every client should strive to accomplish...have the firm be an extention of your business...with the agency listening to the client which Boxer did well, then took that input and enhanced and brought the strategic objective to life in a very engaging manner that synchs perfectly to the intended target audience...all on time and on budget. It is my pleasure to recommend Boxer Communications. Paul and his team are true professionals.

-- Randall M. Miller, Founder & CEO